Understanding Broadcasting

Broadcasting is not an invitation. Broadcasting is an easy way to let people know that you are available to send and receive invitations for a meal.  This is an important distinction because it helps you to narrow your search for available friends before deciding on specific plans (i.e. sending an invitation).

Of all of the LunchBunch features, broadcasting may be the one we spent the most time designing.  We needed to find a way to address the pain points of the core problem (easily finding friends to eat with when I’m hungry) while making it simple, quick, engaging, and effective.

Simple and Quick
These were the easiest constraints to satisfy; broadcasting is simple to learn and quick to perform.  When you open LunchBunch, simply tap the broadcast button, select the bunches to broadcast to, and submit the broadcast.  With efficient use of bunches, broadcasting can be done with three taps: start, select, and finish.

To see another hungry LunchBuncher, three conditions need to be met: 1.) you must be buddies, 2.) you must both be hungry, and 3.) you must both be broadcasting your hunger to the other.  This increases engagement because if a user is hungry, he or she needs to broadcast that information in order to see who else is available.  In this way, LunchBunch provides useful information to everyone.

There is a natural tradeoff between simplicity and effectiveness.  It’s very simple not to have constraints and to let everyone know which other users are hungry.  But that’s a lot of information to sort through when you want to find specific people or groups of people, and you may not want to broadcast to everyone on a given day.  Broadcasting to bunches keeps the process of finding specific people simple yet effective; finding hungry buddies is a two step process: 1.) tapping the broadcast button and 2.) selecting the bunches to broadcast to.  And it lets you determine which buddies can know that you’re hungry without having to send an invitation.  Pretty cool, right?  We even provide a way to check/uncheck specific buddies…

Sometimes you may want to modify your broadcast to a particular bunch temporarily–for example if one bunch member is out-of-town (so you don’t want to broadcast to him or her today), or maybe you want to include a buddy who is not currently a member of any bunch.  To fix this, simply check or uncheck the specific user.  Locked users will be–and hidden users will not be–broadcast to regardless of which bunches are selected/deselected for broadcast.

If you have any thoughts on LunchBunch broadcasting, please comment below!

Ryan from The Bunch

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